| 
| 
Please find below my resume details:
Stewart Duncan
67 Armstrong Street, Cammeray NSW, 2062
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it mob: 0435 869 366
Portfolio: www.stewsart.com
Career Goal: To find fulltime work in an organization developing content and managing the website utilizing my experience in Content Management Systems, online marketing, and project management.
SUMMARY OF EXPERIENCE AND ACHIEVEMENTS
- 1 9 years in Marketing Communications, including international experience
- 2 Proven skills in project management, campaign development and online marketing
- 3 5 years experience editing and publishing online using web content management systems
- 4 Post graduate qualifications in Marketing and Communications and Project Management
- 5 Design and development technical skills including use of HTML, CSS and Adobe CS
EMPLOYMENT HISTORY
Contracting
- Design and development of www.macronmusic.com.au May 2010 to September 2010
Ecommerce website built using Magento CMS. I am responsible for the complete design and build of the site and developing, managing and marketing content (copy and graphics) and products across the internet. Site includes use of following technologies: Payment Gateway/ SSL/ ecommerce, PHP data feeds, template design with CSS, email marketing, MySQL products database, Flash technologies, SEO and Google Analytics reporting. Project also included management of external data base developer / programmer.
- www.quickshop.com.au Role: Website Manager February 2010 to May 2010
- www.powerlink.net.au (site development)
These are both fully automated ecommerce websites that are linked with international suppliers, shipping companies and currency conversion websites. Both sites run data feeds to suppliers, affiliate marketing sites (shopbot.com.au). Web site also integrated with CRM system. Content on sites ranges from music and movies (DVDS), cameras, Mobile phones and laptops.
I am responsible for managing aspects of both sites, which involved:
- SEO and marketing of site on price comparison websites (Analytics)
- CMS operations; writing and editing copy, graphic design, web page design and video
- facilitating ecommerce and managing the online store with Secure Payment Gateway
- Email marketing (weekly) via segmenting customer data database of 12 000 subscribers
- Web sales over $100 000 resulting from my SEO and eDM campaigns (in 3 months)
- Hypervibe >www.hypervibe.com.au June 2009 to February 2010
Role: Digital marketing and Content Manager
Website development including editing and content management, SEO and online marketing resulting in growth of over $1 million in sales for 2009. Site has grown in visitors resulting from my SEO based content publishing from 4000 to 30 000 per month. Other achievements include increase in Google Page rank and analytics based marketing tailored to segmented audiences.
www.reachme.com.au North Sydney Business Directory April 2009 to June2009
Role: Internet sales and Marketing Manager
Development and marketing of mobile-internet directory including writing all content, SEO and internet advertising, PPC and BTL marketing of site to local clients, content management and strategic direction of site. Site uses innovative M-Card web-to-mobile marketing technology. (www.mcard.com.au)
Agency projects: 2009 -2006
Infinity Technologies, Sydney Position: Project Manager January 2009 till April 2009
Infinity are a small web and software development company that specializes in open source CMS, internet marketing and e-commerce. I was employed on a project base with Infinity for:
- End to end management of web site development projects and ecommerce applications;
- Writing web copy, editing and rewriting over 20 case studies for client
- Major Account: Web migration project for Australian Toyota website (SEO)
Achievements: Increasing sales revenue for Infinity from content writing on their own site.
* (listing of websites managed here can be found on www.stewsart.com)
____________________________________________________________
Cornerstone Technologies Australia Position: Project Manager August to November 2008
CS Tech is a small internet design and online marketing agency. I was responsible for:
- Design, development and management of 10 websites from conception to launch
- SEO SEM, Google PPC, Keyword strategy and site traffic statistic reporting on all sites
- Rewriting Cornerstones web content and 15 case studies on site
Achievements: Successful development and marketing of SMH 2008 Good Food Guide website (listing of websites managed here can be found on www.stewsart.com)
Position: Website Project Manager (Contract) www.scec.com.au
I worked as a contractor for the SCEC on the redevelopment of the corporate website, digital media production and internet marketing, I was responsible for:
- Reviewing SE ranking for the site, analytics and making SEO enhancements
- Writing copy and editing pages, editing graphics and incorporating flash video into site
- Developing and writing e-sales material and digital marketing projects for Sales Team.
- Implementing site updates through the CMS and external web and graphics agency
Achievements: Growing of visitors to site by 6500 per month by implementing my SEO to site
American Express, Sydney, Position: Project Manager October 2007 to December 07
I managed the national 2007 Federal legislation Program on all communications material for Anti Money Laundering (AML) for Amex cards involving:
- Updating 150 pieces of communication (print and digital) to their corporate card market
- Managing the project across internal stakeholders and external agencies
- Writing and editing all DM, email marketing and web content with legislative updates
- Project managed to strict timeline and executed according to federal timeframe
Crystal Prepaid MasterCard, Pixpay. London, UK March 2007 to October 2007
Position: Pre pay e-commerce Product Marketing Manager UK http://www.pixpaycard.com
- Product management of the
- Development of website and writing all content for web and magazine & TVC adverts
- PPC Google campaign (web hits over 1 million and over 100 000 new card members)
____________________________________________________________
Wyless Plc,
Position: Internet Marketing Manager. October 2006 to March 2007
Wyless is a
- Content management and marketing of existing site and development
- /Migration of old site to new site with CMS and launch of new site
- Increase of web hits to over 50 000 p/m from my optimizations
- Writing press releases, articles and case studies for Wyless (site featured on bbb.co.uk)
____________________________________________________________
Sony Ericsson Mobile Communications,
Position: Market Development Manager January 2006 to April 2006
My role here was to grow the Sony Ericsson mobile offering via web and mobile marketing
- Increasing of Sony market share through retail and internet marketing to stimulate POS.
- Development of music/mobile/web/print content for product and brand marketing
- EDM’s and digital marketing to audience resulting in increased sales of over ₤250 000
* I spent half the year in 2005 in Western Europe and
ADC KRONE, Berkeley Vale, Australia www.adckrone.com.au
Position: Product Specialist: Fibre Optics February 2004 to May 2005
ADC Krone is one of the largest manufacturers of broadband technology in Australasia.
- Account / Product Management of Federal Government, Dept of Defense and Optus Carrier Network Fibre Optic Accounts worth over $6 Million in total.
- Product Marketing including creating brochures, website content and email marketing
- Working with Sales on developing nationwide marketing campaigns (BTL)
Achievements: Growing of annual portfolio revenue by 13% ($1.2 Million) and receiving qualifications in the ACA Fibre Optic Network Cabling Certificate (JB Hunter).
McKorkell and Associates Marketing, North Sydney
Position: Marketing Executive July 2003 to February 2004
Account Management of key accounts: Trend Micro (DM, eDM) Optus (DM) and Cisco (DM)
Aon Insurance, Sydney Position: Account Executive February 2003 to July 2003
Waroongah.com (ISP) Sales and Marketing coordinator August 2001 to December 2003
University Of Canberra - Music Journalist, Student Magazine ‘Curio’ 1999 -2000
EDUCATION
- Masters in Music and Multimedia Technology*
- Bachelor of Marketing and Advertising Communication.
*Music Performance component unfinished ** Referees available upon request